This article originally appeared on The Trek, which you can read here.
Where to start?
How about this for a starter: Do you genuinely want to hike for charity? Some people take to the outdoors as a reprieve, a complete rest from any pressures life has currently bestowed upon them. I think it’s worth taking a moment to be honest with yourself about whether you might feel pressured during your hike by fundraising for a charity. If you promise a certain mileage goal (whether day-hike, section-hike or thru-hike), will that be a problem for you logistically or add unwanted stress? Some people may prefer to hike without any ties whatsoever, including charitable organizations. On the flip side, when the hiking gets tough, you may find strength and comfort in the fact that every step you take is making a difference. The bottom line is that giving this some thought might save you some headache or heartache in the long run and the first question you may want to answer. If you decide to give it a go, here are some helpful tips!
Tip 1: First, plan your hike
I recommend planning your hike before anything else. Planning your hiking trip first allows you great flexibility in approaching a charity. You will be able to present your upcoming hike to the charity as a fundraising opportunity in great detail. Speaking to your charity or possible donors without being hypothetical about your trip will go a long way towards attracting support and funding.
Tip 2: Pick a charity that gets you excited
Hiking for a charity you are passionate about will add to your hiking experience, not detract from it. It’s nearly impossible to hike for a good cause without some effort or planning, but you won’t mind the extra preparation if it’s something you believe in. In fact, you’ll theoretically be happier than ever as you’re doing TWO things you love at the same time: Hiking + Supporting a good cause. If you’ve read my bio, I hope you could hear the excitement in my desire to touch the lives of other people through my hiking experience! If you’re not sure what charity excites you, take a look around – there’s plenty! I don’t recommend picking one at random. The exception may be if you can be very “hands-off” with the preparation (more below on a SUPER easy method) for your charitable effort.
Tip 3: Get “official” approval
No one wants to give away their hard earned money and find out it was all a hoax. At the same time, you won’t want all your hard work to fall through and have to return donations to people for some strange or unexpected reason. These are just a few reasons I strongly recommend getting official approval for any fundraising or awareness efforts you embark upon for your charity. The approval you need will vary depending on the charity you pick. Some organizations required paid memberships before you partner in any way, whereas another organization may only ask you to make a username and password and provide everything else you need. Pick your charity THEN dive into the details, but save yourself some headache and make sure everything is by-the-book.
Tip 4: Publicize your charity hike
No one will know you are hiking for a good cause if you don’t spread the word! Very few opportunities to hike for charity allow you to stay silent and still be successful. Whether you are fundraising or simply raising awareness, don’t be shy about letting people know you’re passionate about your charity hike. Be respectful, but get the word out! I encourage you to make personal connections with people you know, but even introverts have it easy these days as social media can go a long way towards helping you promote your goal. Your charity will want all the support they can get as long as you are a responsible ambassador for their organization (Hint: Ask your charity what that means to them!)
Tip 5: Enjoy your hike
Regardless of how much money you raise (or don’t) and/or how successful your awareness campaign went, do yourself a favor and make a conscious effort to leave it at the trail-head. Even if you’re super excited for your cause, try not to over-promise mileage goals or other on-trail perks for your charity. Balancing those things with the demands of the trail and your personal hiking experience can get burdensome if you let them. Don’t get me wrong, I kept my charity in mind on my hikes and was usually able to deliver some good social media content and make a reasonable mileage goal, but hinging your donations on those things or over-promising to your charity can end up building resentment. Make realistic goals and keep it relaxed and easy when it comes to on-trail charity efforts. Hike your own hike still has its place and doesn’t have to be abandoned for the sake of charity.
To give you some real-life, practical examples of hiking for charity, I’ve included three different fundraising examples from my personal experience:
1: The “Hard Way”
I started a small fundraising effort called #HikeWithHeart because I wanted to raise money for Hearts of Many Colors, a faith-based initiative supporting children and families in Haiti. The mission had no current fundraising effort for me to “join” so I personally contacted (email and phone) the United States representative and offered a description of what I wanted to do. I then asked them to set up a special page on their website so that all my donors could send the money DIRECTLY to their organization. I supplied information about the Appalachian Trail, my personal hiking trip details, bio etc. and they put up the page. I was transparent about the fact that I had no idea how much money I would raise. They agreed and we set up the official web page. I then set out publicizing my effort to friends, family, churches and other organizations I connect with in my daily life. Doing it this way built trust with the charity as well as potential donors. While this is probably the “hard way” to setup a charity hike, I still managed to raise a few hundred dollars!
2: Sign Up With an Existing Effort
I had a short (20+ mile) hike planned in October and looked around for a charity I might support. I found Hike For Mental Health who had an existing effort going to “Help us raise awareness of the challenges of mental illness, fund mental health research and conserve wilderness trails with our #hikeOctober campaign.” – Perfect! Already attached to hiking and all I had to do was set up my personal fundraising page by creating a username and password and then asking for pledges! I mostly posted about this on social media and was able to meet my modest goal of $100 in the month of October.
3: There’s an App For That
I began looking for something I could do to support charities on short hikes on a recurring basis and came across a great match: Charity Miles. Charity Miles is an app that has partnered with a variety of charities and donates based on the amount of walking, running or hiking you do/record on the app. Talk about easy to get started! Just download the app on Android or iOS, pick a charity and record your miles. Congrats, you’ve supported a charity! The app is able to donate money to the charities by partnering with big name brands who are interested in health initiatives (see their website for details here)
Get out there and hike!
I hope these tips give you a glimpse at how easy it can be to hike for charity. Whether you start your own cause or use an app, have fun hiking for a good cause! Please feel free to shoot me a comment below and tell me about some of your charitable hiking experiences. I would love to hear them!
In the spirit of “hike your own hike”, I’d like to say that this is a 100% guilt-free recommendation. The choice of how, what, when and where to hike is a personal choice and hiking for charity is no exception! This “how-to” is meant to serve as a general set of tips and recommendations based on my experience and research so you may notice me mention a few specific charity names in this article, but I have no intentions of asking you to support a specific charity. I would much rather equip you with information so you can hike your own (charitable?) hike. Have fun out there!